Introducing Punirunes digital pet toys for kids.

Combining the fun of caring for digital pets with a squishable tactile element, build your own utopia full of super-cute, lovable characters. Place a finger inside the Punirunes toy and discover a squishy button that responds to touch. The LED colour display mirrors your movements on screen, as if you’re really touching the Punirunes character. Move the button and watch how the character reacts.

Build friendships with your squishy BFFs and keep them happy with lots of squishes, and prepare their food, give them a bath, clean their room, play games and more. As you play, earn seeds to make food, create accessories and help your Punirunes grow up from baby to kid to adult. Spend coins in the market to customise the squishies with bow ties, hats, flower crowns and more, change the colour of your friend, and decorate their room - it’s so much fun.

Explore their world and collect all 55 characters. The pod’s compact size is portable to take anywhere you go.

UNIQUE, SQUISHY PLAY EXPERIENCE: Create your own utopia of adorable characters that look and FEEL squishy. Combining digital pet and sensory play, Punirunes’ one-of-a-kind tactile feel will have you hooked

TOUCH TO INTERACT: Place a finger in the Punirunes pod and discover a squishy button that responds to touch. Watch as your finger appears on the colour display, mirroring your movements

SO MANY WAYS TO PLAY: Take care of your Punirunes. Make food, clean their room, pet them, bathe them and play Punirunes kids’ games. Earn coins and customise them with accessories, change their colours, decorate their rooms and more

UNLOCK 55 CHARACTERS: Collect 55 Punirunes, including rares, in one toy. As you care for and build friendships with your digital BFFs, use seeds to help them grow up from baby to kid to adult

MUST-HAVE GIFT: Punirunes is a must-have for those who enjoy anime, collectibles, kawaii and cute stuff. Fun alternative to fidget toys, handheld game consoles or video games.

Includes 3 AAA batteries